Japan’s Suntory Holdings unveiled a limited edition 55-year-old Yamazaki single malt whisky for 3million yen ($27,347.31). Only 100 bottles will be sold from June 30, and buyers will be chosen by lottery.
This is the oldest Yamazaki Single Malt Whisky.
Suntory and other premium whisky makers have been faced with depleted stocks of aged whiskies after an unexpected surge in popularity of single malts in the past decade. Many have turned to blends without age statements to manage supply.
For example, ended sales of its popular 17-year Hibiki, which appeared in the film “Lost in Translation”, in 2018. In the past few years, Suntory has issued more no-age blends and has depended on strong sales of much cheaper whisky highballs for growth.
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