In March, Spotify announced it was acquiring the company behind the sports-focused audio app Locker Room to help speed its entry into the live audio market. Today, the company is making good on that deal with the launch of Spotify Greenroom, a new mobile app that allows Spotify users worldwide to join or host live audio rooms, and optionally turn those conversations into podcasts. It’s also announcing a Creator Fund which will help to fuel the new app with more content in the future.
Existing Locker Room users will see their app update to become the rebranded and redesigned Greenroom experience, starting yesterday 16 Jun 2021. Spotify users will sign in with their current Spotify account information. They’ll then be walked through an onboarding experience designed to connect them with their interests.
Spotify Greenroom’s feature almost on par with other live audio offerings, especially from Clubhouse. Speakers in the room appear at the top of the screen as rounded profile icons, while listeners appear below as icons as well. There are mute options, moderation controls, and the ability to bring listeners on stage or put back to audience area during the live audio session. Rooms can host up to 1,000 people, and Spotify expects to scale that number up later on.
Listeners can also virtually applaud speakers by giving them “gems” in the app, same for Speaker on stage can giving out gems too. The number of gems a speaker earned displays next to their profile image during a session, the longer you stay in a room. For now, there’s no exact meaning of the gems, or usage for it, maybe Spotify have some plan for it.
Spotify Greenroom offers a live text chat feature that the host can turn on or off whenever they choose. This feature basically is a really cool, where anyone in the room can drop the text message/question by not disrupting the speaker. In addition, this feature allows the shy audience who refuse to go up on speaker stage, they now can drop their inquiries at the Chatbox. Unfortunately this feature currently not available for Android user.
Spotify is announcing the Spotify Creator Fund, which will help audio creators in the U.S. generate revenue for their work. Remember, it is ONLY available to U.S. Creator.
After 12hours of using Greenroom, there are few observation as below:
1. Do not need invitation to join Spotify Greenroom
2. Short Bio Description (Please keep it short, we do not need a grandmother story)
3. ONLY one Host per room (Kinda dangerous if the HOST dropline)
4. No one can remove anyone from the ROOM
5. Room Speaker lineup based on Last-name alphabetical sequence (that’s why so many John AA or Peter AA)
Among all the point listed above, point no.5 is the BEST one. Due to everyone wish to be as front as possible in the speaker line-up, that make a lot of people changed their name (eg. John Spencer to John AASpencer OR John AA). And they can only change the name only once in lifetime, some regretted of doing it.
I have a strong trust on Spotify Greenroom, and looking forwards for their new better version update.